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Inaki James

Marketing Manager

Vancouver, BC

Inaki is a product management professional with 5 years of experience with hyperlocal grocery delivery and ride sharing applications across Europe and Asia. He is set to complete his MBA from UBC in 2020 and is looking for an exciting challenge with early stage tech enabled startups for new product development and data analysis roles in Vancouver.

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Work Experience

Product Manager - InstaKart

May 2017 - Jun 2018

  • Product development lifecycle design for South Africa's largest grocery delivery app
  • Redesigned user experience and onboarding for the app that resulted in a 157% increase in revenue per sale
  • Designed a self-serve order tracking and customer service platform for the BigBasket app
  • Supported localized launch of services in 14 cities across South Africa

Product Manager - Ola Cabs, United Kingdom

June 2014 - May 2017

Launched Ola cabs, an Asia-based ride share platform in the UK and was responsible to localize the app to suit unique challenges in British user behavior as well as law.

  • Led user trials, testing and development for the UK version of the Ola app
  • Proposed, executed and launched changes to the app that resulted in 540% growth in usage over the first year since launch
  • Added features that were selected for adoption in international flavors of the app in markets such as Ola Cabs India, Dubai and Australia

Education

MBA, Sauder School of Business, University of British Columbia

Jul 2018 - Jun 2020*